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Implementing your online hustle starts with a clear, time-bound action plan: identify the core offer, validate with prospects, build a minimal delivery process, and iterate based on customer feedback. Mentors advise documenting every step to enable delegation and consistency. Prioritize tasks that directly impact conversion and retention, such as improving sales copy, simplifying checkout, and enhancing customer onboarding. Use a launch sequence to create urgency and gather testimonials that improve social proof. Financial tactics include setting aside a testing budget and tracking return on ad spend to determine scalability. Some concrete first-week roadmap might include: 1) conduct five customer interviews, 2) create a landing page, 3) run a small ad test, and 4) deliver initial orders or sessions. Iterate rapidly based on data.

Find your customers on Roku this Black Friday

As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.

Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.

Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

Use code GET5K now

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